Murale

CHALLENGE

With the launch of Murale, Shoppers Drug Mart’s high-end, cosmetic concept store, Forge was tasked to design and implement cutting edge experiential media installations that evoked a serene, spa-like feel for these boutique retail spaces.

APPROACH

Forge applied programming, prototyping, and final installation expertise to deploy state-of-the-art display walls, projection technologies, motion graphics and a custom animated LED lighting feature to help the client shape their concept into a physical form.

The core element of the LED lighting feature creates an immersive, ambient, visual cascade that helps drive the brand narrative of a beautiful spa experience and creates a striking and unforgettable visual landmark for the stores.

RESULT

The result is an award-winning, cost-effective, custom solution that seamlessly melds into the elegance of the store environment, while adding an alluring, flowing visual texture to the space.


How can we help you achieve your goals?

Get in touch