Eau Claire Tower


Forge set out to develop a sophisticated placemaking and wayfinding system for this landmark tower in downtown Calgary. The airy architecture features a subtle geometric motif, and our designers committed to incorporating that distinctive look into the building’s signage.


From softly glowing numbers at the elevators to sharp and sophisticated signage in the parking garage, our designs create a unique sense of place for the corporate tenants at Eau Claire Tower. To provide transparent orientation for users, we applied a hub-and-spoke model that orients everyone to the main lobby and allows everyone to confidently find their way.


Our wayfinding information seamlessly integrates with the existing elevated walkway network, resulting in an efficient, sophisticated environment that connects users to the community and showcases the building’s unique look.

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