Keith Francis

Associate + Senior Director of Human Factors

Keith has a decade of multidisciplinary experience in brand design strategy, mixed methods research, signage, wayfinding, and accessibility. Keith (he/him) holds a Master’s degree in interdisciplinary studies from York University. His interdisciplinary thesis work merging critical disabilities, narrative psychology, spatial phenomenology, and cognitive factors to conceptualize the narratives of persons living with dementia, was presented at the biennial International Congress on Law and Mental Health in Vienna.

Keith is a recipient of the York University Christopher Innes Interdisciplinary Studies Champion Award for exceptional academic achievement, research, and advocacy and serves as a Fellow at McLaughlin College.