Moments of calm.

Stillwater Spa is an oasis of urban tranquillity — a sanctuary where guests discover true serenity and balance through a hyper-personalized experience. We sought to explore ways to incorporate this curated aspect of the spa into the brand. What resulted was a distinct and elegant identity with ever-evolving watercolour brush strokes, enhancing the rejuvenation and refreshing sense of the brand.


Calming colour tones and sophisticated typography reinforce the essence of modern serenity. A series of custom watercolour brush strokes can be applied to marketing materials, spa collateral and environmental spaces.

Enclosed in an elegant package, unboxing the gift card evokes a high-end luxury experience through the tactile materials used.

Forge created a detailed set of brand guidelines, including best practices and directions on using the Stillwater Spa brand to craft the best possible guest experience, strengthening the remarkable transformation of the hotel and spa spaces.

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