Reimagining the online experience for a wellness pioneerMedcan UI/UX Design | Website Development
Medcan has grown into a global leader in preventive wellness care for over 1,000 corporate accounts and 40,000 clients. Medcan embarked on a full rebrand and engaged Forge Media + Design to reinvent the clinic’s web presence.
An on-brand experience.
The new site is built on a robust content management system (CMS), allowing Medcan’s internal team to continually improve the website by updating content and adding new features as their business needs and market share evolve.
BUILDING A LEGACY PLATFORM
Employing a mobile-first development approach, we optimized Medcan’s website with an intuitive user experience that highlights their four core service offerings.
To more accurately meet the needs of the client, we also art directed a photoshoot to create an album of on-brand imagery that serves to create a connected experience across all communication channels.
The work created is a critical component of Medcan’s new brand. It has proven its value as a hub for lead generation, strengthening brand loyalty and maintaining the company’s impeccable reputation for excellence and client care.