This website uses cookies.

Four Seasons

Services Deliverables
  • Signage
  • Wayfinding
  • Masterplanning
  • Placemaking

Sophisticated placemaking for a white-glove experience

Four Seasons operates white-glove service hotels, resorts, and residences across the globe. Seeking to align the high standards of quality and finish expected, Forge is an ongoing partner; providing world-class wayfinding and placemaking solutions. With eight projects and counting, Forge continues to provide outstanding value to this international hospitality company.

Inspired design for unmatched hospitality

Our design approach takes cues from the forms and finishes present in the spaces, employing a sophisticated palette of materials to convey a sense of refined luxury. Sign messages are applied throughout the rooms and spaces to create a seamless look that allows the messaging to grow naturally out of the environment.

Signage details in Four Seasons, Lanai, Hawaii

Award-winning signage and wayfinding solutions

Signage is a subtle yet visible extension of the guest experience, creating a network of visual landmarks and reference points to effectively orient visitors in the many Four Seasons hotel environments we’ve designed without overpowering the spaces. We’ve created signage solutions for many Four Seasons locations, including Doha in Qatar, Khobar in Saudi Arabia, Astir in Greece, Lanai in Hawaii, Boston, Philadelphia, New Orleans and Toronto.

Four Seasons at Comcast Technology Centre in Philadelphia, Pennsylvania
Interior details inside Four Seasons, Toronto, Ontario
Exterior details at Four Seasons, Toronto
  • 8 Four Seasons hotels in our portfolio
  • 4 countries, spanning two continents

Stillwater Spa

Services Deliverables
  • Logo
  • Brand Guide
  • Marketing Materials
  • Stationery
  • Illustration
  • Placemaking

Redefining a sophisticated spa experience

Park Hyatt Toronto recently underwent a massive four-year renovation to redefine and reimagine the modern luxury hotel experience. Located in Toronto’s Yorkville neighbourhood, Park Hyatt offers timeless sophistication across all hotel amenities and spaces. With the hotel’s extensive transformation, an opportunity to rebrand Park Hyatt’s Stillwater Spa arose. Forge worked closely with the teams at Oxford Properties and Hyatt to ensure the branding captured the luxurious nature of the spa.

Logo inspired by the soft touch of watercolours
An image showing the safe space around the Stillwater Spa logo
Clear space requirements and a delicate colour palette to support the brand
A letterform of the letter A for the font Senlot
A letterform of the letter A for the font Sweet Sans Pro
Classy fonts for this high-end spa

Curating moments of calm and tranquility

Stillwater Spa is an oasis of urban tranquillity — a sanctuary where guests discover true serenity and balance through a hyper-personalized experience. We sought to explore ways to incorporate this curated aspect of the spa into the brand. What resulted was a distinct and elegant identity with ever-evolving watercolour brush strokes, enhancing the rejuvenation and refreshing sense of the brand.

Gift cards and packaging
Stationery and spa menu